National NeedleArts Association‘s June NeedleArts Market had it ALL. From
beginning to end, it was filled with . . . well, it’s difficult to grasp it
all. I guess you really had to be there.
For those of you in the professional needlearts community who made it to
Columbus OH, you enjoyed a long weekend filled with education, education and
more education. The TIPs program, a first time event for TNNA, was a huge
success. Wholesalers were able to present, demonstrate and offer marketing tips
for their new products and techniques. Classrooms were filled and responses
were totally positive.
The Mini Sessions in the Member Lounge also drew huge crowds. Attendees took
a brief respite while they learned about everything from social marketing to
inventory management, trends and more. This was a chance for everyone to ask
questions and get answers in a small, more informal setting. You just couldn’t
help but soak up some knowledge just by being there.
Oh, and then there were all the new products (33 new exhibitors, in fact) and
new events. The Needlepoint Group hosted a Networking evening highlighting
finished products (check out WorldofNeedlepoint.com to see a bit of what you missed), and
TNNA members sponsored a Happy Hour on Saturday in celebration of TNNA’s 35th
anniversary . . . complete with a pianist (Joe Dunlap from Columbus
Thanks to modern technology, Ravelry was able to send out some "in the moment” postings
about the Yarn Group’s Fashion Show on Friday evening. And, although you’ll be
able to see the entire Fashion Show on YarnGroup.org in just a few
days, it’s simply no substitute for being there, in person.
If you were there, you would have been energized by the keynote speaker Ann
Lofgren from Zingermans. You would have heard Marilyn Murphy accept the
TEN Award, and met the newest PiPN interns.
If you had attended the Member Meeting on Monday morning, you would
understand what Maker Faire is . . . and why TNNA’s Needlearts Stitch Zone won
two awards in the Bay Area. If you’re from the Detroit area, you could already
be planning on how you can participate in the Detroit Maker Faire coming up July
31st and August 1st. If you want to be involved, please email us at
At the meeting, you would have been one of the first to hear the latest
statistics pertaining to our industry in the latest survey: The State of
Specialty NeedleArts 2010 developed by India Wood of Hart Business Research.
The summary is available online to members. The entire survey will be available
in the fall (again free for members but available for a fee for
Besides the excitement, the shopping, the sharing, and the learning, there
was a lot of business going on. Wholesalers, when not busy with customers in
their booths, spent time talking about new ideas, new partnerships, and new ways
to attract new customers. Retailers, when not in classes or on the show floor,
shared stories of challenges, failures and successes.
If you had been there, you would have felt the energy and the inspiration.
You would have laughed and hugged old friends and new. You simply can’t get
that anywhere else.