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Hart answers TNNA attendee questions

Posted By Administration, Thursday, January 16, 2014

India Hart WoodAt last weekend's TNNA Winter Trade Show, India Hart Wood of Hart Business Research answered questions at the TNNA booth, and gave presentations on the new business tools and market summary from TNNA’s State of Specialty NeedleArts 2013 study at the group meetings.

"I exchanged ideas with a lot of designers, retailers, and suppliers, and posted the answers to a few major questions on Hart’s blog, based on some quick additional analysis of the study’s survey data,” Wood said.

Visit the blog for answers to the following: 

Wood gave information and got back ideas and inspiration, noting that, for example, "One brave at-home mom, whose husband recently died in a car wreck, was planning to start a yarn store in March and had already taken college and TNNA business classes to maximize her success. We talked about startup retailer challenges and TNNA study data that would help her business grow. Talk about 'leaning in'!”
 
TNNA members can access the full TNNA State of Specialty NeedleArts 2013 industry study at TNNA.org/?Research.
 
TNNA is pleased to be able to offer to its members a resource like Hart Business Research, which has 12 years of experience in marketing research for the needlearts and other creative industries. The Boulder, CO-based firm is also a partner in TNNA's Business Innovation Awards program.

Tags:  crochet  cross-stitch  Hart Business Research  knitting  needlepoint  TNNA 

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