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SWG Show-Only Bingo & Market Specials - San Diego 2016
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1/9/2016 to 1/11/2016
When: January 9-11, 2016
Where: San Diego Convention Center
Contact: Andrea Marquis
412-303-4409


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You must be a Spinning & Weaving Group (SWG) Member to participate. Not sure if your SWG Membership is current? How to Check Group Membership status

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Once again, the Spinning and Weaving Group is offering an extra trade show promotion for its members. Thanks to your feedback from past shows, we are making adjustments to increase interaction in your booth and to encourage more business.

  • Qualified retail buyers will be given SWG branded bags and a SWG Bingo card that will have participating exhibitor company name and booth on the squares. Retailers will use the bags to collect product samples from your booth or the SWG Booth. Samples, if you choose to bring them, could be fiber samples, weaving yarns, dyes, and other spinning and weaving related products, or even information about your featured products.
  • Retailers will get the Bingo squares signed by the participating vendors in the exhibitor booths. This is your chance to have a meaningful business conversation with current and potential customers.
  • Retailers who get enough squares to win Bingo will return their card to the SWG Booth to learn more about our Product Segment Group initiatives and our Wholesale member companies, and to enter a prize basket drawing.
  • Please contact Andrea Marquis at andrea@yarnsuperhero.com or 412-303-4409 to pledge your prize donation for our prize basket drawing!
  • SWG member exhibitors are invited to create a special offer that retailers can only get at the show, by visiting you at your booth with their SWG Bingo card. We recommend that the validity of your special offer extend a week or two past the show, so that you get more orders overall.
  • We will highlight vendor specials, samples, and the Bingo game in SWG’s California Beach Market themed booth and work to drive traffic to you.

    Members not exhibiting are also welcome to participate with specials, but not with the Bingo game.

    If you have any questions or need some help cooking up enticing special offers, please call Andrea Marquis at 412-303-4409 or email andrea@yarnsuperhero.com.


    Pricing is as follows based on your participation level:

    1. Trade Show Exhibitors pay $60 to be listed on the Bingo card. This helps us with our goal to get more retailers into your booth and also underwrites the SWG Booth presence at the show.

    2. Attending the show but not exhibiting? Volunteer to help in the SWG Booth and your price for us to distribute your product samples in the SWG Booth is $70 per Lot (100 samples). For more details about volunteering at the show, contact Andrea Marquis (contact info above.)

    3. Not attending the show but want to send samples? Your price is $80 per Lot (100 samples). Your products can be included in the display without attending the show up to two times. This is a good way to experience the value of the display and is a great benefit of your SWG membership.

    Nuts and Bolts

    1. Participants are responsible for packaging their samples so that they are attractive and protected. All fiber and dye samples should be in plastic bags. Yarn cards, patterns, and other flat items may be in labeled envelopes or bags.

    2. Provide generous samples and a visible promotional piece, including the name of the product, description of the contents, name of your company and logo, contact information, wholesale pricing, and your trade show booth number, if applicable.

    3. Drop off your samples at the Spinning and Weaving Booth (#344-346) by noon on Friday, January 8th.

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