Upcoming Events

    • Tue, March 19, 2024
    • 8:00 PM - 9:00 PM
    • Zoom
    Register

     Join us for a Local Yarn Store Day (LYSD) kick-off webinar with Leanne Pressly from Stitchcraft Marketing! Get ready for LYSD with a review of best practices for social media. We'll discuss timing of your content, planning a strategy, scheduling tips, data collection, and follow up. We'll focus some extra time on best practices for encouraging UGC (user generated content) and short form video! Registered attendees will receive a copy of the presentation available for download. The Zoom webinar link and password for the meeting will be provided with your registration confirmation email.

    Founder and CEO of Stitchcraft Marketing, Leanne Pressly has over 25 years of marketing experience. An expert in content and marketing strategy, sales, and branding, she has worked with over 300 clients in the crafting space, hosts a popular podcast, Business of Craft, and works with the Small Business Development Center in Colorado as a consultant. She is a frequent presenter with a wide ranging repertoire of webinar topics on marketing and has partnered with Craft Industry Alliance, The National Needlearts Association, NAMTA, Embroidery Guild of America, Bernina USA, hh Americas, Intn'l Quilt Market and others. She's also multicraftual--an experienced knitter, sewist, spinner and mixed media artist—so she behaves and thinks like your customer.

    LYS Day is a TNNA program designed to drive traffic to local yarn stores. LYS Day has brought thousands of ‘yarnies’ from across the US and Canada to go to their local shops to see the exclusive, unique products created specifically for LYS Day. Think of it as an international Yarn Crawl!

  • Register

    Registration is open! Local Yarn Store Day (LYS Day) is a TNNA program designed to drive traffic to local yarn stores. LYS Day has brought thousands of ‘yarnies’ from across the US and Canada to go to their local shops to see the exclusive, unique products created specifically for LYS Day. Think of it as an international Yarn Crawl!


The National NeedleArts Association (TNNA)
P.O. Box 31542
Philadelphia, PA 19128
hello@tnna.org

TNNA is a 501(c)6 non-profit organization. 


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