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The State of the Specialty NeedleArts 2010
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Survey 2010

The 2010 study provides ongoing baseline data plus fresh survey data regarding issues of importance to the industry in 2010: consumer spending on classes and workshops, use of stash, new products wish list and information sources, household income, participation in crafts; retailer obstacles to growth and profitability, community-building, promotional best practices; wholesaler owner income, sales share by retailer type, selling direct, inventory sources (make vs. buy), ordering technology. This study is produced by Hart Business Research for TNNA.

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For information about other study years, see The State of Specialty NeedleArts Studies.

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